The Mirror
•
20th October 2023
The hidden "nasties" you need to look out for in your sweet treats
The TV star founded confectionery company, Candy Kittens with Ed Williams in 2012, vowing to only use natural, vegan ingredients, and ahead of Halloween, Jamie unveiled a new billboard campaign for his company highlighting how some confectionery brands use gelatine in their products.
Gelatine is a setting agent made from the boiled bones, skins, and tendons of animals.
Jamie said: “A lot of people who are perhaps vegetarian or even vegan are eating sweets with animal gelatine in it - I mean it